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Template · Sales

Sales Pipeline

Enquiry to closed deal, with one automatic follow-up and an honest Lost outcome on the board.

12steps: 10 automatic, 2 for a person
6stages on the board
5fields on every deal
4people: prospect, cc, champion, decision maker

Stages

The board's columns. A stage is a label; the workflow decides when a deal moves.

New EnquiryContactedProposal SentNegotiatingWonLost

The workflow, step by step

Every step is a node in the template. Automatic steps run on their own. The highlighted ones park the deal until a person acts.

  1. 1Trigger
    Enquiry arrivesA form fill, a referral, or a reply to outbound.
  2. 2Automatic
    Send an introEmail to the prospect: Thanks for getting in touch.
  3. 3Automatic
    Mark contactedStage set to Contacted.
  4. 4Wait
    Wait for a replyParks until a reply arrives, up to 72 hours.Reply → step 5 · No reply in 72 hours → step 11
  5. 5Automatic
    Send the proposalEmail to the prospect: Proposal for Company.
  6. 6Automatic
    Mark proposal sentStage set to Proposal Sent.
  7. 7Approval
    Did they sign?The rep records the outcome; the board reflects it.Approved → step 8 · Rejected → step 10
  8. 8Automatic
    Welcome themEmail to the prospect: Welcome aboard.
  9. 9Resolve
    Close as wonStage set to Won.
  10. 10Resolve
    Close as lostA real outcome, not a failure. The board needs it to be honest.
  11. 11Automatic
    Follow up onceThe exception path: one polite nudge, not a sequence.
  12. 12Wait
    Wait againParks until a reply arrives, up to 168 hours.Reply → step 5 · No reply in 168 hours → step 10

Automatic runs on its ownApproval a personBranch a rule decides

What every deal carries

Fields, the people involved, and one of the emails the workflow sends. Change any of it after you create the workspace.

Fields

  • Companyrequired
  • Deal value
  • SourceWebsite · Referral · Outbound · Event · Partner
  • What they need
  • Expected close

People

  • Prospectthe requester; gets the confirmations
  • CC
  • Champion
  • Decision maker

Tags

  • Company size1-10 · 11-50 · 51-200 · 200+

One of the emails it sends

Step 2 · to Prospect · from your mailbox

Thanks for getting in touch

Hi,

Thanks for reaching out about Company.

You said you're looking at:
What they need

Is there a good time this week for a short call?

Sales

Start from this template, then bend it.

Create a workspace from Sales Pipeline and every step above is on your canvas, editable. Free, no card.

Start free with this template All templates

Printed from the RouteWrk template catalog, snapshot 2026-10-11. Everything on this page is what the template creates in your workspace.